Rupee Cost Averaging
Definition
Rupee Cost Averaging (RCA) is an investment strategy inherent to SIP where a fixed rupee amount is invested at regular intervals, automatically purchasing more units when prices are low and fewer units when prices are high. This results in the average cost per unit being lower than the average market price over the investment period.
In Simple Words
Imagine you go to a market to buy mangoes every week, spending exactly ₹100 each time. One week mangoes cost ₹50/kg, you get 2 kg. Next week they cost ₹25/kg, you get 4 kg. Over two weeks, you spent ₹200 and got 6 kg. Your average cost is ₹33.33/kg — lower than the average market price of ₹37.50/kg. SIP works exactly like this. By investing the same amount every month regardless of market conditions, you naturally buy more units when prices are low and fewer when prices are high. Over time, this brings down your average cost and improves returns.
Real-Life Scenario
Meera invests ₹10,000/month via SIP for 6 months: Month 1: NAV ₹100, Units = 100.00 Month 2: NAV ₹80, Units = 125.00 (market dip) Month 3: NAV ₹70, Units = 142.86 (further dip — most units!) Month 4: NAV ₹85, Units = 117.65 (recovery) Month 5: NAV ₹95, Units = 105.26 Month 6: NAV ₹110, Units = 90.91 (market high) Total invested: ₹60,000 Total units: 681.68 Average cost/unit: ₹88.02 Average market NAV: ₹90.00 Current value (at ₹110): ₹74,984 Profit: ₹14,984 (25%) Her average cost (₹88.02) is lower than the average NAV (₹90.00). The dip in months 2-3 actually helped by allowing more unit accumulation.
Key Points to Remember
Frequently Asked Questions
Test Your Knowledge
1 questions to check your understanding
In Rupee Cost Averaging, when does an investor accumulate the most units?
Summary Notes
RCA is a natural benefit of SIP — no extra effort required
Market dips are your friend when you are investing via SIP
RCA works best over longer investment periods with market volatility
Do not stop SIP during market corrections — that is when RCA works hardest for you
RCA removes the emotional aspect of investing decisions
